NJOC Group logo
[ ABOUT — CAMERON O'CONNOR ]

9 Years Of Digital Marketing

Freelance digital marketing consultant serving Daniel Island & Mount Pleasant business owners.

// BACKGROUND

I'm Cameron O'Connor, a freelance digital marketing consultant serving Daniel Island and Mount Pleasant business owners — with 9 years of hands-on experience driving sales, leads, and conversions for brands across nearly every major vertical.

// WHAT WE DO

NJOC Group builds websites and runs digital marketing for three kinds of clients: DTC ecommerce brands that need paid search, Shopify marketing, and Meta Ads that actually scale; mobile apps that need App Store Optimization and install campaigns; and local service businesses across Daniel Island, Mount Pleasant, and Charleston, SC that need Google Ads, local SEO, Google Business Profile optimization, and geofencing to own their neighborhood.

// EXPERIENCE

I've been fortunate enough to work in nearly every major vertical as a "utility player" specializing in PPC/SEO, SEM team management, and hands-on paid media campaign optimization. Throughout my career I've held positions ranging from Ecommerce Analyst to Paid Media Manager — day-to-day campaign management, keyword research, audience targeting, A/B testing, client reporting, proposals, attribution modeling, goal conversion tracking, on-site SEO & more.

[ BEST ACCOMPLISHMENT ]

Lovesac Non-Brand Search: +5,585% ROAS

The most impactful strategy I've implemented was a 4-phase automated target ROAS/CPA bid strategy plan for Lovesac's non-branded search campaigns — comparing Q1 (Jan/Feb/Mar) to Q2 (Apr/May/Jun).

+5,585%
ROAS
+196%
Transactions
+256%
Revenue
[ INDUSTRIES & NOTABLE CLIENTS ]
Enterprise B2B
Pros AI Software, Netop Remote Control, Sitzmark, Nanotech Guard
E-Commerce
Lovesac.com, H2O+ Skincare, Konsyl Fiber, T3 Micro, Moore's Sew, Onque Style
Automotive Dealerships
Algar Ferrari of PA, Smythe Volvo, Gold Coast Cadillac, Rt. 23 Nissan
Healthcare & Fitness
Prohealth Urgent Care, New York Sports Club, Lucille Roberts, Arcutis
Mobile App (ASO)
MyCloudFitness, GameChanger, SoundStripe, Manta Comics
Education
MIT Sloan Executive EDU, Thomas Edison State University, Harvard (hbs.edu)
Marketing Agency
Marketsmith Inc, Conduit Digital, Safe-Reach LLC, Greater Than One
Misc. Business
Paradise Exteriors, Post Woodworking, AFA Protective Systems, IMAX
Legal / Finance
Morrison Webster Carlton, ATCG, Northwest Federal Credit Union
[ WEBSITE DESIGN & DEVELOPMENT — LIVE CLIENT GALLERY ]

Websites We've Built

rechargeelite.com
Recharge Elite live website screenshot
WELLNESS / RECOVERY STUDIO

Recharge Elite — Mount Pleasant, SC

High-converting wellness booking site for a cryotherapy, compression, and infrared sauna studio — service showcase, live Google review wall, FAQ, and lead capture built for booked sessions.

DesignDevelopmentLead Capture
Visit Live Site
pinnacleleasingco.com
Pinnacle Leasing Co live website screenshot
AUTO LEASING / CONCIERGE

Pinnacle Leasing Co — Bergen & Morris County, NJ

Full-service auto leasing concierge site with live inventory browsing, a custom quote funnel, lease-deal ticker, and conversion-first landing architecture for any make or model.

DesignDevelopmentConversion Funnel
Visit Live Site
tigerroofingnj.com
Tiger Roofing NJ live website screenshot
LOCAL SERVICE / ROOFING

Tiger Roofing NJ — Cedar Knolls, NJ

SEO-driven local roofing site built to rank — dedicated service pages for residential, condo, and commercial roofing, project galleries, and a free-estimate funnel for a family business since 1978.

DesignDevelopmentLocal SEO
Visit Live Site
mbianchillc.com
M. Bianchi & Sons live website screenshot
LOCAL SERVICE / ELECTRICAL

M. Bianchi & Sons — Chatham, NJ

Electrical contractor site with structured service pages, 24/7 emergency call paths, Google review integration, and dedicated funnels for generators, landscape lighting, and EV chargers.

DesignDevelopmentSEO
Visit Live Site
4starconstructionllc.com
4 Star Construction live website screenshot
CONSTRUCTION / REMODELING

4 Star Construction — NJ & NY

High-end remodeler site with project galleries, a testimonial wall, insurance-restoration services, and multi-market service architecture covering residential and commercial projects.

DesignDevelopmentProject Galleries
Visit Live Site
ventivscientific.com
Ventiv Scientific live website screenshot
MEDICAL DEVICE / HEALTHCARE

Ventiv Scientific — New Jersey

Medical device site for the FDA-cleared V-Pulse™ mechanical thrombectomy system — product storytelling, mechanism-of-action breakdowns, step-by-step procedure visuals, demo-request funnel, and clinical proof points for a global device platform.

DesignDevelopmentHealthcare Marketing
Visit Live Site

Need a website like these for your business?

Start Your Website Project
[ PROOF OF RESULTS ]

Verified SEO Results

Google Search Console showing a 3,567% impression increase for a local roofing page
+3,567% Impressions

Local SEO page for residential roofing in Charleston SC saw a 3,567% spike in Google search impressions — verified in Search Console.

[ ADDITIONAL SKILLS ]
Dynamic Re-TargetingGoogle Data StudioConversion TrackingMobile GeofencingGoogle Tag ManagerSearch Engine OptimizationAttribution ModelingGoogle AnalyticsUTM Coding / Link BuildingGoogle My Business / Search ConsoleEmail & Database MarketingSEM Team Management